A marketing strategy outlines the manner in which the marketing mix is used to attract and satisfy the target market(s) and accomplish an organization's objectives। These presentation slides comprehensively cover key types of marketing strategy: from market strategy, product strategy, promotion strategy, to pricing strategy.
Marketing Strategy
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Marketing Strategy Presentation Outline:
Market Scope Strategy
Market Entry Strategy
Product Strategy
Promotion Strategy
Distribution Strategy
Pricing Strategy
* Total number of presentation slides: 65 slides
This expansive presentation is based on this excellent book: Subhash Jain, Marketing Planning and Strategy, Prentice Hall International. You can obtain this excellent book here.
Article Source:http://www.studymarketing.org
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